Author Marketing: What’s on Your Author Website?

  If you’ve made the transition from writer to author then I’d like to congratulate you! It takes a great deal of hard work, determination and courage to publish a book. I have an important question to ask you. When… Read more

3 Reasons Why Authors Should Avoid the Typical Book Tour

Does it sound like I’ve turned on the typical book tour? After all, it wasn’t that long ago that I was sharing them on this very website. However, I’m a marketer, and I know when a marketing tool has ceased being… Read more

How Authors Can Get Book Reviews

This article is from my super short book “Becoming an Authorpreneur”:   I’ll start this article by saying DON’T BUY REVIEWS. It’s unfair to your readers. It’s unfair to authors who play by the rules. And most of all, it’s… Read more

5 Simple and Ethical Ways to Get Book Reviews

If you’re an author, you know how important those elusive book reviews are. You also know just how difficult they can be to get. In a previous post, I talked about Amazon’s newly updated TOS. You might think that it’s… Read more

Why Authors Should REALLY Consider Having Their Book Tour Content Professionally Prepared

You’re probably thinking, I’m an author. I know how to write and I don’t need to pay someone to write my book tour content for me. I’m going to have disagree with you and I’ll tell you why (and the answer… Read more